OFFICIAL PUBLICATION OF THE CHICAGO AUTOMOBILE TRADE ASSOCIATION

2025-2026 Pub. 3 Issue 3

2026 First Look for Charity Fundraiser Raises Over $2 Million for Local Charities; A bustling gala event with people in formal attire on a red carpet surrounded by cars and a large blue structure overhead, exuding elegance and excitement.

2026 First Look for Charity Fundraiser Raises Over $2 Million for Local Charities

2026 First Look for Charity Fundraiser Raises Over $2 Million for Local Charities; A bustling gala event with people in formal attire on a red carpet surrounded by cars and a large blue structure overhead, exuding elegance and excitement.

2026 First Look for Charity Fundraiser Raises Over $2 Million for Local Charities

The Chicago Auto Show raised more than $2 million, benefiting 18 local charities, at the First Look for Charity gala on Friday, Feb. 6. The black-tie benefit, held the evening before the show opened to the public, raised a total of $2,029,471.22. The annual fundraiser, produced by the Chicago Automobile Trade Association (CATA) and Chicagoland’s new-car dealers, has raised more than $67 million since its inception 34 years ago. 

“Local new-car dealers help drive our communities forward, not just through business, but through service,” said Jason Roberts, Chicago Auto Show chairman. “This black-tie event honors the culmination of a year’s worth of passion, partnership and commitment to making a difference.”

First Look for Charity provides attendees with an exclusive view of the Chicago Auto Show a day before it opens to the public. Tickets to the fundraiser are $325 each, and purchasers may elect to have their proceeds split equally among all participating charities or directed to a single charity of their choosing. The show floor is filled with gourmet food from local Chicago restaurants, live music and premium drinks.

This year, two brand-new vehicles were given away to attendees. Two Chicagoland winners took home a 2026 Chevrolet Equinox, courtesy of the Chicagoland and Northwest Indiana Chevy Dealers, and a 2026 Toyota Land Cruiser Hybrid, courtesy of the Chicagoland Toyota Dealers.

The CATA and new-car dealers support charities year-round through the Chicagoland Dealers Care program. Chicagoland Dealers Care helps match donations from CATA dealer members to charities in their communities.

The 2026 First Look for Charity beneficiaries include:

  • 100 Club of Illinois
  • Advocate Health Care
  • ALS United Greater Chicago
  • Ann & Robert H. Lurie Children’s Hospital of Chicago
  • Boys & Girls Clubs of Chicago
  • Cal’s Angels Pediatric Cancer Foundation
  • Catholic Charities of the Archdiocese of Chicago
  • Epilepsy Foundation of Greater Chicago
  • Franciscan Community Benefit Services
  • Girl Scouts of Greater Chicago and Northwest Indiana
  • Habitat for Humanity
  • Jesse White Tumbling Team
  • Lydia Home & Safe Families for Children
  • Misericordia
  • Sertoma Star Services
  • Special Olympics Illinois
  • Susan G. Komen, Chicago
  • Turning Pointe Autism Foundation

Get more information on First Look for Charity.