Pub. 2 2024-2025 Issue 1

As profit margins return to historical levels, auto dealers are looking for ways to generate additional earnings. Dealer finance and insurance (F&I) profit participation programs are often overlooked in the quest to boost profits — an expensive oversight. These established strategies can provide dealers with solid cash flows and investment returns.

Your dealership likely has segments of target customers for your service department. There are new vehicle buyers to consider, along with existing clientele and conquest customers all on your radar. However, you might be missing out on an important segment of drivers who deserve your attention, those with high-mileage vehicles.

The Chicago Auto Show is proud to announce the appointment of two new show contractors who will be supporting the 2025 Chicago Auto Show to be held Feb. 8-17 at McCormick Place. Event Design Group has been named as the General Show Contractor and will assist show producers with event logistics, including freight, décor, carpentry and the associated labor needed to deliver those services. Prime Electrical and Exhibition Services (Prime EES) has been named as the primary show utility contractor supporting all electrical and plumbing needs. The unique combination of these two contractors is designed to bring efficiency and cost savings to Chicago Auto Show exhibitors and partners of the sho

The CATA is pleased to name two new charities as benefactors of the First Look for Charity: Folds of Honor and Violet Foundation for Pediatric Brain Cancer.

The Chicago Automobile Trade Association (CATA), the Chicago-area’s new car dealer association, once again partnered with the USO to host the 11th annual Barbecue for the Troops fundraisers. To date, 60 local new-car dealerships rallied their communities to bring in $81,267 for the USO. The barbecue-themed events, held in September, featured everything from patriotic ceremonies, classic car shows, live music, games for kids of all ages and, of course, barbecues. Additionally, participating dealers donated to the cause for every test drive that took place in the month of July.